Saturday, December 26, 2020

New Normal: Touchless Window Shopping

 




One of my favorite stationary stores in Portland - 11/11 - closed its physical location due to the pandemic. With such a reduction in foot traffic due to quarantine, loss of customers from the co-working spaces nearby, and the inability to host its many social events, this cute little store could not make it at its former location. 

I was sad when I heard they moved online, but felt a small sense of relief when I heard they returned in pandemic-proof physical form: a touch-less window store. 

Now in downtown Portland, you can see this pretty display of 11/11's best selling items. By scanning a barcode, you can pull up the item list on your phone and order them to be delivered to your house right there. I am so happy to see small businesses innovate during this difficult time, and I can't wait for their physical shop to return. 
 





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